summer campaign - BBC Store.


To coincide with BBC Store's 2016 out of home summer campaign (see below), engaging and shareable content was needed to ensure a 360 campaign. 

 CREDIT: Aliya Zaidi, Room 101

CREDIT: Aliya Zaidi, Room 101

RESULT: Over 50k impressions (leveraging retweets from high profile Twitter accounts)

GIFS:

DEVICES VIDEO:

 
 

SOCIAL REACTIONS: